There are two types of women in business right now. The first is frantically bookmarking every new AI announcement, signing up for free trials she’ll never use, and feeling a low-grade panic every time someone mentions a tool she hasn’t heard of. Her browser has forty-seven tabs open. Her to-do list has “learn AI” somewhere […]
Let’s start with a confession: I don’t run a 10-Hour Workweek because I’m effortlessly productive, wildly organised, or spirituallyaligned with the Goddess of Scheduling.I run a 10-Hour Workweek because my life is already full.Children.Horses.House.Family.Unexpected curveballs.School emails.Laundry breeding in the shadows.You know. Life. So when people hear “I only work ten hours a week” , they […]
For most people, the first week back after Christmas looks like “returning to normal.”School run resumes. After-school clubs restart. Lunchboxes reappear from the abyss. Life clicks backinto routine.But not in this house. I had approximately two days of post-Christmas school rhythm before we loaded the car with ball-room dresses, false lashes, dance shoes, snacks, emergency […]
We talk about AI like it’s a business upgrade. More efficient.More productive.More output.More content. More. More. More. But what if — for women —AI isn’t actually about more? What if the real gift isless? Less pressure.Less decision-fatigue.Less mental juggling.Less feeling like everything depends on you. Because let’s be honest: Women rarely run businesses in isolation. […]
I want to talk honestly about something I think many women in business secretly feel: We’re not lacking ambition.We’re lacking capacity. Because yes — I’m technically a business owner.But I’m also: A mum.A daughter.A school-run-chauffeur.A meal-assembler.Occasional admin assistant to life itself.And the woman everyone asks when they can’t find the scissors. And somewhere in the […]
A friend recently asked me: “How do you do everything you do — without burning out?” And the answer is very simple. I don’t. I don’t do everything. I don’t try to. And I no longer measure success by how exhausted I am. Because there was a time I did — and it nearly broke […]
There are two types of business owners in January.There are those who come sprinting back into the year shouting “NEW YEAR, NEW ME!” while colour-coding their goals in six different notebooks. And then there’s the rest of us — the ones who enter slowly, like a suspicious cat, holding a cup of tea and muttering, […]
I used to believe that visibility had to look a certain way. Neat.Intentional.Well-lit.Almost… curated. I thought that to show up online, I needed the perfect pocket of silence, a tidy desk, a good hair day, a child-free hour, or at least a version of myself that wasn’t running on a cocktail of caffeine and stubborn […]
There’s a myth floating around the online business world that visibility requires calm, structured, beautifully curated days — the kind where your hair behaves, your desk is pristine, and your children are unusually quiet. I don’t know who started that rumour, but it definitely wasn’t a mum-founder with horses. This week alone, I’ve deep-cleaned my […]
A muddy horse, a ruined mane, and an unexpected lesson about business transformation. Here’s what Bruce taught me about change, mess, and progress. Some people get their business inspiration from books.Some from podcasts.Some from millionaire mentors on YouTube. I get mine from a horse. Specifically, Bruce — the 1700kg draft horse who lives like every […]