There are two types of women in business right now. The first opens LinkedIn at 7:43am, sees seventeen posts about “the AI tool that will change everything,” feels her stomach drop, and spends the next forty minutes spiralling down a rabbit hole of tutorials she’ll never finish. She emerges feeling behind, inadequate, and vaguely panicked: […]
There are two types of people when it comes to starting something new. The first type reads one article, watches half a tutorial, and dives in with the confidence of a toddler approaching a birthday cake. Messy? Absolutely. But they’re already learning. The second type… well. They read seventeen articles. They bookmark forty-three tutorials. They […]
There are two types of women when it comes to AI. The first believes she’s behind. She’s got seventeen browser tabs open, three half-watched tutorials saved for “later,” and a growing list of tools she’s convinced she should have mastered by now. She’s trying. Really trying. The second feels the same way… but she’s been […]
It’s Friday. And if you’ve made it through another week of running your business, showing up online, keeping plates spinning while also remembering to eat something that isn’t toast… you’ve done enough. Before you close the laptop, though, I want to leave you with something. A thought to settle into over the weekend. Something that […]
There are two types of women when it comes to AI education. The first has completed seventeen courses, saved forty-three tutorials, and bookmarked enough “Ultimate AI Guides” to wallpaper her entire home office. She knows about prompt engineering, fine-tuning, and at least four different automation platforms. And yet… she still hesitates before using any of […]
For most people, the first week back after Christmas looks like “returning to normal.”School run resumes. After-school clubs restart. Lunchboxes reappear from the abyss. Life clicks backinto routine.But not in this house. I had approximately two days of post-Christmas school rhythm before we loaded the car with ball-room dresses, false lashes, dance shoes, snacks, emergency […]
There are two types of business owners in January.There are those who come sprinting back into the year shouting “NEW YEAR, NEW ME!” while colour-coding their goals in six different notebooks. And then there’s the rest of us — the ones who enter slowly, like a suspicious cat, holding a cup of tea and muttering, […]
A four-hour power cut turned into the most productive moment of my week — here’s what it taught me about systems, visibility, and building a business that survives real life. There are certain sounds every parent can instantly recognise.A sibling dispute.A toilet flush that went on too long.A horse doing something suspiciously quiet.A child whispering, […]
You know you’re deep into mum-life when you find yourself standing in the kitchen at 8:07am negotiating with an inanimate object. This week, my daughter’s snack box decided it no longer wanted to live a quiet life in the school locker.No.It developed separation anxiety. It clung to me.It sat in the passenger seat of my […]
If you ever want an accurate metaphor for running a business as a mum in November, try this: Picture Brucey — 700 kilos of opinionated chaos — deciding that TODAY is the day he wants to rearrange the stable while the blacksmith looks on in mild amusement. That’s pretty much the emotional landscape of every […]